Mission & Vision
Mission
To increase homeownership for those that didn’t think they could afford it.
We do this by…
- Creating a simplified buying process that makes homeownership less intimidating for first-time buyers
- Providing industry-leading prices without sacrificing the quality features families need
- Fair dealing with customers, suppliers, and community partners
- Continuous improvement of our systems and construction methods to deliver homes more efficiently and more affordably
- Bulk purchasing power and skilled operations that we pass on to our customers
- Transparency in all our pricing, timelines, and processes
Vision
We believe everyone deserves a home to call their own.
We believe the path to building wealth is through homeownership.
We believe home is where you celebrate life’s best moments.
Values
We are committed to...
Opportunity
- Opportunity for our homeowners to begin the process of wealth accumulation through homeownership.
Family
- Work as a team with our fellow employees, trade partners, and suppliers.
Customers
- Committed to evaluation and enhancing all aspects of the customer experience and creating customers for life.
Ethics
- Operate our business with absolute integrity, instilling trust in every part of the company
Processes
- Committed to be an operationally excellent organization, resilient and results driven.